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The power of consumers

Caring about the lives of farm animals is a choice we can all make. The conditions in which farm animals live and die can be improved by our purchasing power.

Food produced through humane farming methods, including high welfare free range and organic production, can also have health benefits for you and is better for the environment.

Things you can do

Choose wisely. When buying eggs, dairy or meat, make sure they are certified by a recognized humane labeling program.

Look for higher welfare labels. Beware of labeling like ‘natural,’ ‘fresh’, ‘farm fresh’, ‘country fresh’ or ‘farm assured’. These labels say nothing about animal welfare, and the products may be produced on a factory farm. Look for higher welfare labels such as ‘cage free,’ 'free range' or 'organic'.

Demand higher standards. If the place where you shop doesn’t stock welfare-friendly foods, write to them requesting that they do. Also, try to maintain your animal-friendly eating habits when you go on vacation.

WSPA is working to promote alternatives to factory farming. Find out more >>

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